Design Principles, Design History, Tutorials, Freelancing, Web Design, How to manage your business, and all the tools you need for thriving in your Design career.
In this section you will find different articles and tutorials that explains and illustrate many of the main principles of design.
Freelancing is hard, but very satisfactory. in this section we give you the tools for thriving in freelance world.
When I studied graphic design, teachers always repeated us that we should justify our designs. Every time we presented a project we had a list of justifications; we were selling the design to the teacher. Why we used certain typography, the colors, the size of the pictures and so on.
Keeping clients happy is a job in itself; happy clients are repeat clients and the key to a successful business and the best way to do it is involving the client in the design process. Let’s face it, nobody likes to be alone in the dark, we want to be
When I studied the graphic design career in the year 1990, sketching was basic. Computer use was almost nil and depended on our ability to turn those sketches and drawings in a dummy for our customer using more traditional means such as paste up, drawing and so on. Actually the process
How can we establish whether a design meets its purpose? Usually we have a pretty good idea of this matter, but we always need to base our judgments, and the best way to achieve this is through an analysis; The Design Process. For example we want to design a logo. First
The rhythm and proportion are perfectly familiar ideas, however difficult to define, particularly in its relationship with design. The Webster’s Collegiate defines the proportion as the relation in magnitude, quantity or degree between each other, reason and rhythm as a movement characterized by regular recurrence, periodicity. Proportion is the relation between